Youtube is now getting tougher for publishers and more so for the new youtube channels. It’s the other day youtube upgraded their monetization icons for existing creators where some videos are held for review due content being identified as not suitable for all advertisers. On the 17th of January, 2018, YouTube caused a great blow and shock to the new youtube channels where new creators have to forget about 10,000-lifetime views and get used to the new policy. Get reviewed after reaching 4,000 watch hours in the previous 12 months and 1,000 subscribers
New YouTube Monetization Policy
Starting from 17th January 2018, YouTube will require you to have reached 4,000 watch hours in the previous 12 months and 1,000 subscribers. For most old creators, you will realize this is a no-nonsense policy. Four thousand hours is equivalent to 5 and a half months, which is not simple to achieve. This also explains one of the reasons Youtube took a long time to process new youtube channels during the December holiday, they were busy updating these policies and considering other things.
Importance of new YouTube Monetization Policy
The previous YouTube monetization policy required you to just have ten thousand lifetime views, which could be simply achieved by non-serious channels whose work was just to re-upload videos just to achieve 10 thousand views. Right now re-uploading someone’s videos with an aim of getting monetized won’t work since re-uploading can give you views but not subscribers. Also, some channels used to buy views to achieve 10k threshold, which won’t give you 1k subscribers. New youtube channels will be required to sweat and work seriously or else quit youtube. Another importance would be, starting now henceforth, only quality channels will be approved hence getting rid of scammers hence giving more confidence to advertisers
Disadvantage of New YouTube Monetization policy
4000 watch hours and 1000 subscribers will be a great blow to new youtube channels. This is one factor that will kill new creators who want to start creating content with an aim of making money. Making money from something you love is not only encouraging but also motivating hence many new youtube channels whose niche are not wide will be killed as a result.
Let’s get your views in the comment below and tell us how you think about new youtube monetization policy. Thank you